You are a writer with a published book–or a ready-to-publish manuscript–, now it’s time to start working on your marketing strategy. Your Amazon author page is up-to-date, you’ve asked all of your family and friends to read your book and write reviews, and you’re posting weekly updates on all your social media sites about your book. But after a few months, it appears that you’ve tapped out your resources. What do you do next?
On Saturday, May 16, Ellen Ward, Gary Parkes, and a local author will discuss how to successfully utilize your resources to extend your reach beyond your group of friends and attract a new readership.
Ellen Ward is a co-owner of FoxTale Book Shoppe, a thriving bookstore in downtown Woodstock that hosts weekly events for both local- and national-bestselling authors, including Mary Kay Andrews, Wendy Wax, Karen White, Joel Osteen, Mike Huckabee, and many more! Ellen will discuss how FoxTale works with publishers and publicists to host events for their authors. Hint: Ask not what your local bookstore can do for you, but what you can do for your local bookstore.
Gary Parkes is FoxTale’s publicist and social media specialst. Gary, whose posts are often retweeted and favorited, will offer techniques on how to use social media to successfully market event authors as well as attract new readers.
Delilah S. Dawson is a native of Roswell and a big fan of cupcakes, horses, coffee, and high adventure. She’s the author of Servants of the Storm and Hit for YA Readers, a novelization of the Shadowman comic, a short story in the Carniepunk anthology, and the dark and whimsical Blud series, including three books and three e-novellas.